engage users | BOSS Pro Net : Best Online Specialty Services

We sat down for an interview with the owner and founder of BloggersIdeas.com to learn more about integrating Blogging into your social media plan.

D: Thank you for taking the time to interview with ESM Social Media for BOSS Pro Net. Please introduce yourself and give us a little background on what you do.

J: Hi, I am Jitendra Vaswani founder of bloggersideas.com, an internet marketing blog. I am from India and currently have a digital marketing agency digiexe.com.

Regarding my education; I have received my B.tech in I.T in 2012 from Rajasthan Technical University. After doing my B.tech I was introduced to online marketing by my best friend after I became uninterested in coding. When I entered into online marketing I was fascinated by SEO, Social media, blogging & other online marketing concepts so I started earning all of them. In turn I started my first official blog, Bloggersideas.com. Now I am focusing on growth of my new digital agency Digiexe.

D: What does your blog focus on and what style do you use?

J: My blog currently focuses on the online marketing niche. Topics covered on my blog are: SEO, social media, link building , affiliate marketing strategies, WordPress issues & interviewing top online marketing experts on my blog. For my blog I had hired a team of writers & developers who are helping me with the growth of my blog.

Newbie bloggers who are looking to learn about blogging can definitely read my blog, they will find useful content posted on the website. They can learn how to blog, how to make money online and they have access to various online marketing resources.

Recently I shared how bloggers can make money with Google Adsense Alternatives. Do check out this post if you want to make money online through blogging.

Click here: 12 High Paying Best Google Adsense Alternatives for Bloggers

D: Do you have a formula or any guidelines that you use for your blog content?

J: Yes I do have a formula for my blog content. I prepare a monthly plan for content strategies and weekly I schedule a meeting with my writer that covers what type of content can be useful for my blog readers and what will not work for my blog.

Planning is very important for blog content. If your content is not compelling readers will bounce from your blog easily but by offering valuable content to readers, it is for sure that readers will stick with your blog.

Many writers from around the world contact me for guest posts so I have prepared specific guidelines for them also. By visiting this feature on my blog you can see the guidelines to get an idea of how the process of planning works.

Proper guidelines always ensure that your blog will have unique & compelling content. Because I really care for my readers who are visiting my blog the user experience should always be good in order to get leads.

D: How do you promote your blog? What different channels do you use?

J: I promote my blog on various platforms. I use social media channels like Facebook, Twitter, Linkedin, G+, Reddit, Medium, Quora & other various channels.

I am also active on blogging communities like:

Bizsugar.com
Blokube.com
Triberr.com
Kingged.com
Blogengage.com
Tsu.co
Scoop.it
Rebelmouse.com
Newsle.com

To get more traffic bloggers need to be active on social media & other blogging communities. Traffic is key to get sales from your blog. If bloggers wants to make money then relevant traffic is key to success. Be highly active on social media & make good relationship with folks from your niche. It will help to generate traffic & sales.

D: How do you generate content and ideas for your blog?

J: I generate content on my blog through various online tools available, I have shared list of content marketing generation tools on my blog.

Using title generation tools like tweakyourbiz.com, portent.com, hubspot,contentcrew, etc.

These title generation tools are very helpful and will always help you to create awesome headlines. If your headlines are killer then there is good chance that readers will click on your headlines. So headlines should be enticing so that users click through.

20 Amazing Free Content Marketing Tools For Marketers

Always use these tools to create headlines.

Also these resources are great to get ideas for content and to see niche blog & check out what is trending in those blogs. Research is also very important, once you have selected the title, start researching that topic thoroughly.

D: What are some of your best blogging tips to get the best results?

J: Best blogging tips; Number one is that you always have to have great content for your blog. Make your blog content very strong. Research your content on good resources. Rephrase it in your own words and make it meaningful for your readers. By having researched the content on your blog, there is always a good chances that your blog will rank higher than your competitor. Blog design should be very good, If design is poor then users will have bad experience and not come back. Have great “call to action” buttons in your blog; have a subscription box, social media sharing plugins for sharing content like Facebook, Twitter, Pinterest etc and a “follow” button. Make your blog design kickass and offer something unique which other bloggers are not offering. By being highly active on social media there are good chances that bloggers will get best results by promoting their blog.

This question is endless I could write whole guide for it but I have stop here 😛

D: Talk to us about tagging in blogs and why it is important and also how to use tagging to your advantage.

J: I am going to focus on tagging people in blogs. Tagging other people in blogs always helps in the best way. Tagging other pro bloggers in your content & telling them that you have mentioned them in your article always brings more credibility & trust to your blog.

Tagging is best way to get traffic and more bloggers will know about your blog. But remember one thing; do not tag unnecessarily in your blog posts or some bloggers may get irritated and may never visit your blog again. Only tag them in relevant posts.

D: We really appreciate your input and we wish you the best with your business! Thank you again for your time.

Contact Jitendra at jitendravaswani50@gmail.com on his Facebook or through www.bloggersideas.com

Let’s say that you have created some social media pages and accounts. Now what?

The whole point of having these accounts is to pull users to your account so that they “follow” you. You want them to be getting updates, to know more about your business/service/product/whatever. But the most important thing you want out of all of this???

You want to engage them. What good is your page if no one is talking about it? What good is your page if no one is actually looking at it or giving you feedback? You might as well be talking to a wall (no pun intended).

Let’s go over the goals of Social Media:

-For users to “Share” your content and direct others to your content

-For users to talk about your content

-For users to respond to your content positively and sometimes even negatively (this can be used as constructive feedback)

So how do you do this?

Generate interesting and relevant content. Do we care what you ate for breakfast? NO. Do we care if you met your monthly sales goals? Probably not. Do we care if you are introducing a new cutting edge design for one of your best selling products that will cut the energy use in half and decrease the carbon footprint allowing for the saving of 10,000 trees per year? Most likely. Make sure that your content is captivating and interesting and most importantly relevant. Now with this being said, there are some occasions where you could share some intriguing non-related content, something you think your audience might find interesting, perhaps a new innovative technology that supports your businesses vision or mission or the promotion of a revolutionary person or idea.
Get people to talk about your product/service. This brings us back to conversation 101. ASK OPEN ENDED QUESTIONS. If you want to solicit information, ASK! By asking Yes or No closed ended questions you are cutting off the conversation before it has even begun. Your customer will answer the question in their head and then that’s it, or maybe you’ll get a “like” but that doesn’t mean anything if you cannot analyze it.
Tailor your content to the user. Make the user feel as if they are being taken into consideration with every post you make. Make it personal. This will create a sense of relation with your customer. Generate content that the user will want to share with with all of their friends….and they will. You also have to make sure that you are responding to your customers comments, likes, shares, reposts etc. Let them know you are listening and that you really do appreciate their interaction. Nobody wants to be just a number. Plus, by responding personally or as your business page it will build rapport and it will build brand loyalty with your customers.

See our upcoming articles and video blogs for more updates tips and tricks about social media related topics.